Pininfarina Battista makes its UK debut

Automobili Pininfarina’s 1,900 hp Battista hypercar has arrived in London for the launch of the city’s Ultra Low Emissions Zone (ULEZ), offering future free and restricted access to central London.
Pininfarina Battista makes its UK debut
Courtesy of Automobili Pininfarina

The vehicle has arrived in the city as London launches its latest battle against pollution through its ULEZ. The first deliveries are due in late 2020, just a few months before the ULEZ extends to the whole of Greater London in 2021. The hypercar will be able to travel for 300 miles on a single charge with a sprint to 60 mph in less than two seconds.

“The Battista is a truly beautiful, guilt-free hypercar – the first EV to really fall in love with – because electricity enables us to develop it with zero emissions and as the most powerful car that will have ever been designed and built in Italy” said Michael Perschke, CEO, Automobili Pininfarina. “As London joins many cities in moving towards a more sustainable future, we hope that the Battista also inspires a generation to consider electric cars, not just through the benefits of zero emissions, but also through the beauty and the performance that electrification offers.”

2018 saw electric cars reach new levels of popularity for the car buyer. EVs were the 4th most searched for segment amongst car buyers in the UK car market, the USA’s best-selling luxury car in 2018 was an EV, and in Norway – a country built on oil revenues – the best-selling car in 2018 was also electric.

Luxury cars have historically provided the foundation to innovation for the mass market to follow. Whilst its limited run of just 150 cars will ensure the Battista remains rare and collectable, it is anticipated that its position as a pioneer of zero-emissions desirability will accelerate demand and desire for EVs – just not quite as rapid an acceleration as the Battista itself.

The Bianco Sestriere pearlescent white Pininfarina Battista design model that starred at the recent Geneva Motor Show will make its UK debut today, Friday 5th April, at the world’s most exclusive motorsport event, the Goodwood Members’ Meeting.

Battista is now available to order from London Mayfair’s H.R. Owen, and Rybrook of the British Midlands.

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Automobili Pininfarina

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